SOLUTION: CSUC Google Will an Entrepreneurial Giant Continue to Rule Presentation

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Google: Will an
Entrepreneurial
Giant Continue to
Rule?
Name:
Date:

2

Outline
1. Background

7. Marketing strategies

2. Achievements

8. SWOT analysis

3. Timeline

9. Customer satisfaction rates

4. Protagonist

10. Facts

5. Adverts

11. Questions

6. Growth

12. Market share

3

Background
• Sergey Brin and Larry Page were the founders
• Both dropped out of Stanford to start the company

• Started in 1998 in a friend’s garage
• Later expanded into official offices in downtown Palo Alto

• Began as an online search firm
• Its headquarter is in Mountainview, California, USA

(Hartley & Claycomb, 2014)

4

Recent Awards

(Google, 2022)

5

Timeline

1998
Founded

1999
Moved towards Silicon
Valley (Palo Alto)

2001
New leadership

2004
Went Public

(Hartley & Claycomb, 2014)

6

2005
Acquired android

Timeline

2007
Acquires DoubleClick

2010
Nexus One Smartphone

2011
Larry Page becomes
new CEO

(Hartley & Claycomb, 2014)

7

2014 – 2015
Sundar Pichai – New
CEO

Timeline

2016
Pixel Mobile Phone

2018
Buys HTC

2020
The year of change

(Hartley & Claycomb, 2014)

8

General Question

“Why do you think
Google is growing so
fast?”

9

The Protagonists – Larry Page
• Officially referred to as Lawrence Edward

Page
• Born – March 26, 1973
• American entrepreneur and computer scientist
• Computer engineering degree in 1995
• Enrolled for doctorate at Stanford

• Dropped out to start Google alongside Brin

(Hartley & Claycomb, 2014)

10

The Protagonists – Sergey Brin
• Born – August 21, 1973 in M…